Self-publishing Parasite SEO based purely on page impressions

One day it's perfectly OK to work in a certain way, the next day a search engine algorithm change destroys your rankings. Luckily it's usually possible to recover your visibility, or at least some of it, whether it's a matter of asking for a reconsideration or changing your site so …

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Determining Relevance: Trust your gut when it comes to reporting

Google even offers a simple way to check and confirm your site is mobile-friendly. In the same way that it takes time to improve your SEO rankings with improvements built up over time, the reverse is true for when you stop optimising your website. At first, your rankings will continue …

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Establish your position regarding hits

A noindex meta tag could be instructing Google to leave your page out of its index. However, Google recently implied that rich snippets will be considered in its master ranking algorithm eventually, meaning your inclusion of rich snippets will eventually pay off in the form of higher ranks. A local …

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Why search queries matter

Some CMSs allow you to access the same content via multiple URLs if you don't set them up correctly. This causes issues when search engines don't know which is the best version to choose. Fortunately, unless you are being spammy, most duplicate content issues don't cause a site to be …

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Listen to your customers. They will tell you all about hits

Many influencers speak at conferences and other events to connect with their target audience and get their message out, so keep an eye on industry events in your area. This can help in increasing the credibility of your business to quite some extent as well. Try adding your company to …

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Self-publishing Parasite SEO based purely on organic links

Words in URLs should be separated by hyphens and not underscores. It's also common to place a call-to-action before the first H2 tag, too. Because the number of links pointing to your website substantially impacts your SEO rankings (the more high-quality links you have, the better), link building is one …

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A few words on local search

We're talking about 50% to 90% of traffic drop. This assesses if your own website can be made much more profitable. You can initiate a productive relationship with market leaders by leaving intelligent, perceptive comments on their content, regularly. Then, you can feature them in one of your blogs or …

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Online marketing changes quickly when it comes to rankings

Optimising your website to rank higher on search engines is an important strategy to maintain online relevance in today's digital era. It seems the world is going mobile, with many people using mobile phones on a daily basis, and a large user base searching on Google's mobile search page. However …

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Are you making these trust rank errors?

Permission marketing programs hold the potential to build strong, ongoing relationships with customers when they offer something of value. Do not schedule the republishing of posts. However, it is much better to have 100 active followers, who are regularly interacting with you, than it is to have 100,000 followers …

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Take a customer focused approach to keyword density

Special interest and hobby sites vary widely and include sites that focus on a sport, hobby, or other activities. The multiattribute approach may be useful for understanding high-involvement purchases. To attract online attention for your business, you can't just set up a website and social media profile and expect the …

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